The Problem:

Your marketing is generating leads. Your sales team is working the pipeline.

But you’re stuck wondering:
Which journeys lead to high-quality deals?
Which journeys lead to high-quality deals?
Where do leads drop off between MQL and SQL?
Where do leads drop off between MQL and SQL?
How long do they stay stuck before going dark
How long do they stay stuck before going dark?
That handoff between marketing and sales?
It’s a black hole — and it’s costing you growth.

The Solution: Pipeline Tracking

Funnelytics Pipeline Tracking gives you full visibility into how marketing activity turns into real revenue.


It connects your customer journey to your CRM pipeline, so you can:
Track conversion rates and velocity across every stage
Identify where leads stall, drop off, or slow down
Align both teams around what’s actually driving deals
It’s not just about generating leads.

It’s about seeing them become customers.
Book a Pipeline Visibility Call

See It In Action – Live Walkthrough

Soon you'll be able to preview how Funnelytics connects your journey map to sales pipeline stages from tools like HubSpot, Salesforce, and GoHighLevel.
Here's what you’ll unlock:
A visual journey that extends from first click to Closed-Won
Conversion + velocity data across lifecycle stages
Pinpoint bottlenecks between handoffs (MQL → SQL → Opportunity → Won)
Book a Pipeline Visibility Call

What You Can Do With Pipeline Tracking

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Sync CRM pipeline data into your journey maps
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Track lead progression from MQL to SQL to Closed-Won
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Analyze velocity and drop-off at every sales stage
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Surface gaps in lead handoff or follow-up
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Align marketing + sales teams with a shared view of the customer lifecycle
What You Can Do With the Journey Canvas

Who It’s For

Marketing Teams
Marketing & RevOps teams
who want full-funnel visibility
Growth Leaders
Sales leaders
looking to diagnose pipeline issues faster
Agencies
CMOs & CROs
reporting on marketing-driven revenue
Founders & CMOs
Agencies
who want to prove not just lead volume, but ROI
Morgan

“We finally saw how our customers actually move through our brand. It explained every revenue gap we couldn’t figure out from dashboards.”

Morgan

VP Growth @ 8-Figure DTC Brand

lindsay

“The Journey Canvas helped us align marketing, product, and sales. Now everyone’s making decisions from the same map.”

Lindsay

Head of Marketing @ B2B SaaS

Traditional Funnel vs Funnelytics Pipeline View

Traditional Reporting

Funnelytics Pipeline Tracking

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Only tracks leads
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Tracks leads to revenue
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CRM disconnected from journey
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CRM data synced to journey map
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No visibility post-MQL
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Full lifecycle: MQL → Closed-Won
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Blame-shifting across teams
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Shared data, shared accountability
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Guessing deal velocity
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See time-in-stage + drop-off clearly

Choose Your Path

 Try It Yourself
Want to see how your leads actually move through your pipeline?
Connect your CRM, map your journey, and track the full path to revenue.
Unify Marketing and Sales Data – Free
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HubSpot, Salesforce, GoHighLevel, and more

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MQL-to-Won journey tracking

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CRM + performance data in one visual view

Let Us Build It for You
Prefer our team to map your pipeline and uncover friction points?
We’ll connect your CRM, build the journey, and give you a clear view of where revenue is getting stuck.
Book a Pipeline Visibility Call
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Done-for-you CRM integration

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Full lifecycle diagnosis

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Insights to accelerate deal velocity

Frequently Asked Questions

How does Funnelytics connect to my CRM?

We support direct integrations and API connections to platforms like HubSpot, Salesforce, GoHighLevel, and more.

Can I track how long leads stay in each stage?

Yes — velocity tracking is built-in. See time spent in each stage and where drop-off happens.

Is this only for B2B sales pipelines?

Not at all. It works for any journey where leads move through steps before buying — demos, consults, multi-touch purchases, etc.

Can I filter by source, segment, or campaign?

Absolutely. See how different journeys convert into deals based on traffic source, ad campaign, segment, or offer.

Leads Are Only Half the Story.

Track how journeys become revenue — and where they stall along the way.