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41% of marketers say their biggest challenge in 2025 is generating more leads. Are you in the same boat? Then, it is time to rethink how you connect with your target audience, starting with better lead magnet ideas and examples.
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Discover the 10 most important customer journey metrics you should be tracking in 2025 to optimize every stage of your customer's journey and drive business growth.
eCommerce funnel optimization is where most online stores quietly win or lose. It is the part few talk about but everyone feels – the reason one brand’s cart stays full while another’s stays empty. Every click, every second of hesitation says something.
Burkhard Berger is the founder of Novum™. He helps innovative B2B companies implement modern SEO strategies to scale their organic traffic to 1,000,000+ visitors per month. Curious about what your true traffic potential is?
You are attracting potential customers, but they are not making it to checkout. What is wrong? Your sales process.
Are you struggling with acquiring leads for your business? Acquiring leads is the most important part of your business yet a lot of digital marketers out there tend to miss out on this part…