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Decoding Their Core Purpose

At first glance, Funnelytics and ClickMagick might seem to serve similar functions, but each has a unique focus:

Funnelytics The primary purpose is to target visual funnel mapping and analyze funnel performance. It is ideal for marketers who want a visual view of their marketing funnels. Funnelytics guides you on specific areas where you are losing prospects and where to focus to improve conversion rates.
ClickMagick is a web-based tool designed for tracking and optimizing online marketing campaigns. It allows users to monitor the performance of their links, ads, and marketing efforts across various platforms.

Key Features Breakdown

To get a better sense of what each tool offers, let’s explore their key features:

Funnelytics

Visual Funnel Mapping: Funnelytics offers a simple and easy-to-use drag-and-drop functionality that enables you to create detailed maps of your marketing funnels.

Performance Tracking: Evaluate all stages of your funnel to discover where prospects are converting and where they are not.

Advanced Analytics: Obtain detailed information regarding your customer’s path, conversion rates, and revenues.

Team Collaboration: Ensure that your funnel maps are accessible to your team for collaboration, allowing everyone to work on the same funnel simultaneously.

Pre-built Funnel Templates: Access a list of tested and optimized funnels for different niches to use in your business.

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ClickMagick

Link Tracking: Get granular tracking of clicks and conversions, down to the link level.

Conversion Attribution: Maintain proper tracking of your traffic sources across all marketing channels using standard UTMs and first-party cookies.

Real-Time Data: Track your campaigns in real-time, enabling you to make quick changes and improvements.

A/B Testing: Utilize integrated split testing features to identify the most effective areas and rely on the data.

Campaigns: ClickMagick Campaigns is a new generation of tracking that lets you monitor and improve your entire funnel.

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Which Tool Is Easier?

Ease of use can be a deciding factor when choosing a marketing tool

Funnelytics Designed for ease of use with a graphical interface, drag-and-drop options, and a user-friendly approach, suitable for those who prefer a visual representation of funnels.

ClickMagick is more data-oriented and provides extensive analytics features. While it is rich in functionality, it can be a bit confusing for users unfamiliar with tracking and conversion attribution. However, if you are comfortable with metrics and data, it offers comprehensive insights that are hard to match.

Target Audience Which Tool Is Right for Whom?

Funnelytics is great for marketers, owners, and agencies needing clear funnel visuals and performance tools.

ClickMagick is perfect for marketers and business owners seeking detailed campaign insights and improved conversion tracking.

What’s the Cost?

Funnelytics offers a 14-day free trial, allowing you to explore their features. For those looking for more advanced analytics, tracking, and optimization tools, paid plans are also available.

ClickMagick bases its pricing on the level of tracking volume and features required. They also offer a 14-day free trial, so you can test out the platform before committing to a plan.

Selecting the Right Tool

Funnelytics and ClickMagick are both strong tools, but they are designed for different uses. If you need a tool to visualize and analyze your sales funnels, Funnelytics is a great option. Depending on your particular needs, either of these tools could be exactly what you need for your marketing strategy.

See the benefits of Funnelytics firsthand.
Start your FREE 14-day trial of Funnelytics today.

Start your free trial today!