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You are attracting potential customers, but they are not making it to checkout. What is wrong? Your sales process.
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Customer experience is crucial to a brand’s success. According to a study by PwC, 32% of customers claim that one bad experience is enough to drive them away from their favorite brand.
The average conversion rate for e-commerce sites across various sectors is just 2%, while 70% of site visitors who make it to checkout end up abandoning their cart. That’s a significant portion of potential sales lost.
In this article, we’re going to cover 5 essential A/B tests that you can run on your landing pages in 2020. These A/B tests don’t require a great deal of work but they can win you a huge increase in your conversions.
So you created a sales funnel but are noticing a decline in your conversion rates. To make things worse, your user drop-offs have tripled. What’s next? If conversion funnel optimization is on your mind—then you’re on the right track.
Existing customers are 3-14x more likely to buy again compared to new prospects.If you still don’t have a concrete customer retention strategy in place, this post is for you. We curated 7 of the most conversion-centric strategies you can implement so you can start turning one-time buyers into loyal customers.
In the ever-changing field of online marketing, optimizing your marketing funnel is important to maximize the entire marketing funnel and transform potential customers into devoted clients.
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